Artificial intelligence ( AI ) refers to the simulation of human intelligence in machines.
It involves the development of intelligent systems capable of perceiving, reasoning, learning and solving problems, mimicking human cognitive abilities.
By using complex algorithms and advanced computing power, AI provides possibilities, revolutionizing the way we live, work, and communicate.
Main components of the field of applied artificial intelligence
- Machine Learning and Deep Learning,a prominent subset of artificial intelligence, allows machines to learn from data without explicit programming. ML algorithmsanalyze vast datasets to uncover patterns, make predictions, and generate insights. For example, recommendation systems on platforms likeNetflix use MLto analyze user behavior and offer personalized content.
Deep learning (DL)processing complex data and extracting complex features. A great example isautonomous vehicles that use DLto recognize and interpret road signs, pedestrians, and other essential elements for safe navigation
- Natural Language Processing (NLP):Natural language processing allows machines to understand, interpret, and create human language. NLP algorithms process and understand textual data, enabling applications such as speech recognition, language translation, sentiment analysis, and chatbots. For example, voice assistants like Siri and Google Assistant use NLP to understand and respond to user queries.
- Computer vision: Computer vision focuses on teaching machines to interpret and understand visual information from images or videos. Notable applications include facial recognition systems used to verify identity.
- Robotics and automation: Smart machines are capable of performing physical tasks with humanoid precision and adaptability. These machines use artificial intelligence algorithms to perceive their environment, process sensory information, and make precise movements. In manufacturing industries, AI-equipped robots can automate repetitive tasks on the assembly line , improving efficiency and productivity.
Artificial intelligence has become a significant tool in the field of communities and interpersonal relationships. For example:
- Tens of thousands of users have joined the CarynAI community–(https://caryn.ai/) exists in a private room on Telegram. An audio chatbot created by influencer Karin Marjorie. Users pay one dollar a minute to talk to an AI version of Karin — your “virtual company” ( she earned $72,000 in the first week)
- Tens of billion monthly messages to Snap’s AI chatbot
What is being talked about? Fashion & Styling Recommendations, Football Scores, Sports News, Recommendation for walks, domestic animals
- Replika https://replika.com/ allows you to find an AI friend and be in touch all the time
- Platforms like Character AI – (https://beta.character.ai/) allows you to be in touch with multiple bots – send messages to hundreds of AI-powered characters, celebrities, popular anime characters. You can also create your own character- with a description, image, personality
Such capabilities affect the developing field of creator economy .
The creator economy, or also the influencer economy, is a software-based economy that allows content creators and influencers to earn revenue from their creations.
Some data regarding the creator economy:
- 200 million consistent content creators (full-time and part-time) worldwide
- It takes about 7 months to start generating revenue
- 10% have more than 100$K per year
- Instagram is the better audience building platform for a less experienced influencer. More Established Influencers Will Succeed Using SPOQ & SEO
- Global influencer market turnover: $22 billion
- Nearly half of creators are full-time
Main sources of income in this area:
Advertising revenue share
Sponsored content
Product placement
Partner Marketing
Paid subscriptions
Digital Content Sales
goods
Live and virtual events
VIP Sessions
Fan Clubs
The creator economy is also characterized by a number of problems :
- Inequality in Creator Relations – Platform .
The vast majority of content creators make no living at all, or earn little, from their creations, while most of the money flows to platforms
2 . Independent creators have difficulty with distribution and user engagement
AI’s impact on the creator economy:
- The entire distribution area becomes automated
- The source brand is just as important as the service or content – building AI brands is a must.
- Content dressing and submission is just as important as content it self
- More and more Mixed communities – people and bots
- Content creators must generate data for automated and personal activity – machine learning
- Content creators must be competent “machine operators.” Not just content creators